Taiwan Packaging Printing Market Development Overview

In recent years, Taiwan's packaging machinery industry has made significant progress in production technology and quality. However, as a result of excessive competition, prices have decreased, costs have increased, and profitability has rapidly declined. Coupled with the impact of the Asian financial turmoil, it has a great impact on exporting companies with Southeast Asia and Japan and South Korea as the main targets. In the past, labeling equipment mainly used manufacturers of daily consumer goods such as foods, pharmaceuticals, and cosmetics. Currently, due to the limited market for traditional industries in Taiwan, it has moved extensively to set up factories in the mainland or Southeast Asia, facilitating the reduction of manufacturers' customers. There are fewer food factories and pharmaceutical factories, so the industry has to strengthen the development of new models or seek opportunities in other industries. For product labeling, if it is to achieve a good labeling effect, the appearance of the product can be pleasing to the eyes, in printing, Marking is very important. However, in terms of the printing market in Taiwan, in recent years, due to the development of high technology, printing technology has not only achieved major breakthroughs and changes, but also has become a branding, automation, and efficiency of "three changes." "The direction has been developed. Therefore, this article will give a brief introduction to the development of printing technology in Taiwan.
The market size of the printing industry is currently estimated to be about 5,000 or so in the printing industry in Taiwan, including related industries. The capital or turnover of each of the printing industry, and the contrast between the printing industry and the industrial or service industries, are only small and medium-sized. enterprise. From the point of view of the printing industry, the vast majority of customers currently come from the island. The main reason is that Taiwan has high costs and it is difficult to compete with the island. For example, most of the press equipment, advanced inks, and high-quality paper currently used in Taiwan come from outside the island. At the same time, the complete duty-free importation of foreign printed products and higher salaries are the reasons for Taiwan's higher printing costs. The status quo of the printing industry and the problems faced by the continuous downturn of the world economy have caused fierce competition in Taiwan's domestic market. More than 90% of the sales target in the printing industry is in Taiwan. Thousands of peers snatch this limited market, plus some manufacturers in the peripheral factory, market More see shrinking. This is due to the fact that the printing industry has strived for customers to compete with each other at no cost, resulting in the cost of prints falling below the cost. Many open tenders have resulted in the price of the subject matter being as low as the printing cost. This has led to increasingly stringent requirements in the relevant laws and regulations on environmental protection in the island. The rising awareness of democracy, such as noise, pollution, and other laws and regulations, requires increasingly stringent standards. The industry must invest considerable funds to improve various environmental issues, increase the operating costs of the printing industry, reduce profits, and become increasingly difficult to manage, and the costs are higher than ordinary operating profits. In addition, the lack of basic facilities for public utilities such as water and electricity, such as drought and water shortages, has increased the cost of hydropower production. At the same time, power cuts, power outages, and power outages have also affected the cooperation and quality stability of the printing industry's peer production lines, resulting in lower profits. And non-incentive tariff cooperation, such as the import of paper to tariffs, but the imported printed products are tax-free, most of the machines, ink-based imports, so the cost of manipulation in the hands of foreigners, Taiwan's printing industry wants to and the overseas printing industry Competition has already been at a disadvantage in terms of cost.
Adjusting the operating system to face the future As mentioned above, the printing industry should change its operating policy to adapt to the future environmental trends. The following summarizes some points for reference:
1. Larger companies or companies with richer capitals are more likely to acquire, acquire, accept, and perform. Companies that are poorly managed or intend to withdraw from the industry are most likely to reduce costs by layoffs when the company is in recession. However, if the company is unwilling to continue When engaged in this industry, it is often used to solve problems by other companies such as mergers and acquisitions, receiving, etc. The most important thing in this approach is the skills of personnel handling. 2. Small and medium-sized printing companies with customer relations, because the traffic in Taiwan is still overcrowded, the marketing channels are not perfect, and the printing companies and printing customers will still maintain a highly competitive situation due to the geographical transportation relationship. Therefore, considering the cost and geographical timeliness, Most of the businesses still maintain their interdependence.
3, "fast food" model printing service center rises. As the development of computer hardware and software in science and technology advances, the traditional printing will gradually disappear or be replaced. In many markets, the chain of photos that are washed will be able to print a small amount of fast and fine prints. Printing presses are no longer astronomical, and many private companies or individuals can easily purchase printing presses or equipment with the same functions. The market has gradually opened up, the price is cheap, and competition is naturally heating up.
4. Computerization leads to the retraining of professional and technical personnel. Due to advances in science and technology, the introduction of computerized equipment has increased accuracy in addition to the quality of printed products. Traditional printing technologies are facing challenges. Many of the printing technologies used to be manual and time-consuming; and the parts that depend on the accuracy of human resources have been The precise, continuous nature of the computer has replaced it, so staff need to be retrained to match the increase in new equipment.
5. The increase in computerization and new equipment efficiency has led to an increase in the number of unemployed people and caused social problems. Due to the economic downturn, the unemployed population is the same problem in all walks of life, but the printing industry seems to be mostly non-self-imposed forced unemployed, for example, market competition. The fierce loss caused the business to run, resulting in unemployment of the workers or the replacement of labor due to the introduction of computerized and new equipment by the industry to improve the quality and timeliness of printing, resulting in unemployment of the employees.
6. Printing technology will be comprehensively reformed due to the development of computers and high technology. The traditional printing industry will withdraw from this fiercely competitive printing market due to this change. Instead, it can provide fast delivery based on customer demand, quality assurance, and low cost. The emerging printing service industry.
Packaging and printing is moving towards computerization. (1) The era of new printing and communication is now the information age. The rapid development of computers has brought people a whole new living environment. In the past, television had only a few channels, and they chose to choose from, but the rise of multimedia provided The sound and light effects that were not available in the past due to surface transmission, and the ability to quickly retrieve functions, can therefore quickly occupy a place on the market. This seems to be a threat to the printing industry. However, after the printing industry is fully computerized, how does the industry grasp the market? This is a great learning.
(B) digital printing digital printing capabilities to provide remote defects, without plate, no film can be used to work, providing a new weapon for marketing; digital printing at the same time, has changed the past thousands of years of "printed and then spread" tradition The printing characteristics have entered a new era of "transmitting and printing again."
(3) The rise of electronic publishing and computer network multimedia optical discs. An encyclopedia can be included in a compact disc. At the same time, the sound and light effects are increased, and quick search functions are provided. These changes provide people with a completely different way of absorption. In the past two years, the popularity of the Internet has further provided a paperless virtual space for people to absorb knowledge, exchange information, provide entertainment and anything that we can imagine and imagine. Even a new book can be completed. Put it on the web and only allow paid people to read it. The rise of these new media will enable the printing industry to change from one that originally provided only one (planar) media to multiple media. If the printing industry can give full play to its essential communication function, the printing industry will always play its irreplaceable role regardless of how the medium of its dissemination changes.

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