In the outdoor industry, clubs have become a crucial part of the ecosystem. From being just individual adventurers to now being well-organized groups with structured planning, the role of experienced team leaders has grown significantly. With years of accumulated knowledge and a strong focus on trail development and safety, outdoor clubs are shaping the future of the sport by ensuring it remains both safe and sustainable. This evolution has helped the industry move forward in a more professional and organized manner.
This year, the Asia Outdoor Exhibition introduced a special area called “Club House†in Hall 6, marking the first time that clubs, dealers, and brand representatives come together under one roof. This initiative aims to deepen collaboration and create more opportunities for experience sharing among participants. A total of 25 clubs from across the country will be present, bringing together industry leaders, seasoned hikers, and passionate outdoor enthusiasts.
The event is not just about showcasing products—it's about building connections. The “Club House†area will feature discussions on key topics such as brand management and talent selection, helping clubs feel a sense of community and belonging. Through these exchanges, companies will highlight their expertise in trail curation and service delivery, opening up new business opportunities for partnerships.
On July 23rd, from 10:00 to 11:00, Bai Peixin, co-founder of a prominent outdoor platform, will deliver a lecture on "How Clubs Leverage Mobile Internet." On the 24th, from 14:00 to 16:00, a session titled "Combining Public Welfare with Outdoor Activities" will be hosted by Lu Feng, CEO of the Outdoor Charity Club, along with Zidi Yiyang from Chengdu Sheshan Adventure and Yangyang Brother from the Volunteer Team.
Beyond the lectures, the club booths will also offer a variety of engaging activities, including basic outdoor training, environmental education, equipment trading and auctions, photo exhibitions, and image-sharing sessions. Whether you're an experienced hiker or just starting out, there’s something here for everyone.
The Asia Outdoor Exhibition runs from July 23 to 26 in Nanjing, and it's the perfect opportunity to connect with like-minded individuals, learn from experts, and explore the latest in outdoor innovation. Don't miss your chance to be part of this exciting event!
This content was originally published on the official website of the 2015 Asia Outdoor Products Exhibition.
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