Rejuvenation of yellow wine bottle packaging

Yellow wine bottle packaging, in the past basically yellow wine companies have chosen ceramic material yellow wine bottles. This is mainly because rice wine is one of the representatives of traditional Chinese wine culture. It is closely related to the cultural heritage of yellow wine bottles made of ceramic materials. Ceramic yellow wine bottles are traditional materials for yellow wine packaging. Therefore, many companies believe that the use of ceramic materials can best reflect the connotation of rice wine culture. Indeed, the combination of ceramic yellow wine bottles and rice wine is very perfect. However, we must all understand the road of advancing with the times, because the entire consumer market is changing. After the younger generation of consumers have grown up, the concept of consumption is constantly changing. The yellow wine bottle packaging needs to introduce more while paying attention to tradition. The new concept is close to the concept of consumption of young people.

The author is very pleased to see that some manufacturers have realized the urgency of the change in yellow wine bottles. Glass yellow wine bottles have gradually become popular on the market, and the shape of the outer packaging of yellow wine bottles is also more varied. There are square, round, various shapes.

For yellow wine bottles, we believe that the future market space for glass yellow wine bottles will continue to grow. Of course, ceramic yellow wine bottles will not be replaced, especially in the field of high-end yellow wine bottle packaging, ceramic yellow wine bottles will still dominate the market.

[Note] China Packaging Information Network is the official website of China Packaging News and China Packaging Industry Magazine.

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