Packaging offset application - supplier's voice (a)

In the large-scale packaging printing market, various printing methods can be said to show their strength. Gravure printing has taken a pivotal position with the advantages of high efficiency, high stability, and high quality. Flexo printing has emerged as a new printing method in recent years. It has grown at a faster rate and has been called by some in the industry as the most promising printing method. While people cast too much attention on gravure printing and flexo printing, offset printing seems to have been neglected. Is it because it is too mature and there is no new technology to attract people's attention, or is it losing the brilliance under the competition of the above two printing methods? In order to let everyone have a more in-depth and comprehensive understanding of the application of offset printing in the field of domestic packaging printing, we interviewed several famous domestic and overseas suppliers of offset printing presses, asking them to talk about the packaging printing market, offset printing in the packaging The application situation in the printing field and the future development trend.

The following interviews include: Mr. Wang Guohua, general manager of Beiren Printing Machinery Co., Ltd., Mr. Kong Fude, general manager of sheet-fed offset press equipment of Heidelberg, Mr. Zhang Jianfa, manager of flat sheet division of Manroland, and manager of Zhang Pingfa of Gao Bao Company. Mr. Wang Lianqi and Mr. Guo Jun, Deputy General Manager of Komori China Printing Machinery Co., Ltd.

First, the Chinese packaging market in the eyes of suppliers

Talking about China's packaging and printing market, all interviewees agreed that the Chinese packaging market has great potential, and expressed its confidence in the application of offset printing technology in the field of packaging and printing. The following is an analysis of the current situation and development prospects of the Chinese packaging printing market from different perspectives.

Mr. Wang Beihua of Beiren Corporation has proved the enormous potential of the packaging and printing market by the annual growth rate of the packaging industry. He said: “According to statistics from related departments, from 2001 to 2005, China’s packaging industry will increase at an annual rate of 8%. The output value of the packaging industry will reach 320 billion yuan in 2005. At present, the output value of the packaging and printing industry accounts for 1/3 of the total output value of China's printing industry, with nearly 1 million employees and 1/3 of the entire printing industry. It is understood that the annual growth rate of the packaging industry in China is 10% more accurate. In short, the packaging and printing industry will have great development in the future."

Heidelberg company Mr. Kong Fude said from the perspective of the development of packaging products: "China's packaging printing market is growing very fast. First of all, with the rapid development of China's economy, more and more export products, which makes the packaging needs of export products have As the printing industry serves the light industry, the development of the light industry has led to the development of the printing industry.Comparatively, packaging and printing has developed faster than the printing of books and periodicals.Secondly, the quality requirements of packaging products are getting higher and higher. The previously acceptable product quality has not met the needs of customers, so many companies are now starting to buy new machines. Finally, there is also very Chinese characteristics, that is, China needs many high value-added packaging printing products, such as many packaging printing All products need to be glazed and hot stamped. High-speed development, high quality requirements, and high value-added products are the development of the Chinese packaging industry, which also promotes the development of offset printing."

Man Roland’s Mr. Zhang Jianfa said from the perspective of the geographical development of China's packaging and printing market: “China's packaging and printing market as a whole appears to be developing rapidly, while the south is more developed, especially in East and South China. For example, there are many in Guangdong. The large-scale Hong Kong-funded companies have relatively slow development in the north and few large-scale packaging and printing factories, but the situation is changing in recent years. According to the statistics of Manroland, from the global perspective, two markets will grow in the future. Packaging printing, the other is newspaper printing."
Mr. Wang Lianjun of Gao Bao Company analyzed the development of the packaging printing market through the comparison of commercial printing, publishing printing and packaging printing. He said: “The development of the three markets of commercial printing, publishing and printing, packaging and printing depends on the overall Economic development In recent years, China’s economic development has been rapid, and both packaging and export products have taken a big step forward, but packaging must be further improved by changing the packaging of first-class products. This has determined that the printing plant will undergo technological transformation to adapt to the market.The business model of books and periodicals is also slowly changing, and since the beginning of last year, the concept of original fixed-point printing has gradually faded.However, the printing of books and publications is still under strict domestic control. It is difficult for companies to participate in competition. In contrast, packaging printing is less restrictive and development is much more liberal. Therefore, packaging printing has more room for development than book printing."

Zhao Di’s company Mr. Guo Min discussed the development of the Chinese packaging and printing industry from the perspective of the domestic regional packaging market. He said: “Packaging is a parasitic industry and it depends on the manufacturing industry. Whether it is refrigerators, color TVs, or computers, vacuum cleaners, The advances in the microwave oven, electric iron and other industries have all contributed to the development of the packaging industry. At present, China has three very well-developed packaging industries. First, in the Pearl River Delta where foreign investment is most developed, there are tens of thousands of processing companies. Such as clothing, electrical processing plants, etc., so there are also thousands of packaging and printing companies.Second, Suzhou, there are two very beautiful industrial parks, one is an industrial park invested by Singapore, and the other is Suzhou's own industry The scale of the park is very large, and these industrial parks have promoted the rapid development of the local packaging and printing industry.For example, a Jiangyin company (Jiangyin Meiyinda?) started its business with our one-four boot five years ago. Has developed into a company with more than 100 million assets, with a Heidelberg five-color online polishing sheetfed offset press and a Komori offset plastic The machine, not long ago, purchased a Komori six-color plus light device, and through it you can imagine how fast the packaging and printing business has developed. The third developed packaging industry should be the Bohai Bay region. For example, Dalian, Tianjin, Qingdao and Yantai, etc., because of the unique geographical environment in these regions, overseas investment is very active, currently Sail, LG have settled in Yantai, and Qingdao also attracts many Korean companies.Packaging and printing is a processing industry, It serves the manufacturing industry, where there is manufacturing, where there is packaging printing, in other words, where can attract foreign companies, and where the packaging and printing industry is developed. For now, publishing and commercial printing are still in China. With a dominant position, the proportion of packaging and printing is relatively small, but as China gradually becomes a base for the world's manufacturing and processing industries, the packaging and printing industry will also achieve tremendous development."

(to be continued)